ALFRED UNIVERSITY WINS AWARDS AT AMA COLLEGIATE CONFERENCE IN NEW ORLEANS
I am catching up after an exciting weekend at the 2008 American Marketing Association Collegiate Conference in New Orleans and wanted to share the experience with you. I attended the 30th Annual AMA Collegiate Conference with ten students from the Alfred University Collegiate Chapter of the AMA. I have had the privilege to be the Marketing Faculty Advisor for the past two years and have watched the students and the AU AMA chapter grow. The opportunity to be a mentor and help students gain real-world marketing experience and leadership has been a wonderful experience.
The AMA Collegiate Conference in New Orleans had record
attendance with over 1,300 students and over
120 of the
leading collegiate chapters from around the country competing, networking and gaining
professional experience. The conference was particularly rewarding as
the AU AMA chapter was recognized as a "Revitalized Chapter of the Year - 2007/2008" and I received the "Hugh G. Wales Outstanding Faculty Advisor Award - 2007/2008."
Why is the AMA important to students?
Through the affiliation with AMA Collegiate Membership and AMA Professional Chapters students gain experience with membership, professional development, programming, community service, and fund raising / budget development. AMA members also attend professional and collegiate conferences and assist not-for-profits and businesses with marketing.
The Rochester Professional Chapter (RAMA) found online at blog o' RAMA has been a tremendous support in helping students in Western and Central New York with professional development, networking opportunities and scholarships.
I hope that more universities will add AMA Collegiate Chapters on their campuses as it is an important and fun way for students to gain the practical experience and skills needed for today's competitive environment. The opportunity to network with other collegiate chapters and professionals from their local AMA Professional Chapter is also a critical success factor.
We all have the opportunity to help students get a good start. If you see a student at a professional event or conference please walk up and introduce yourself, welcome them, and ask a few questions. You may not remember when you first learned how to network but it can be an intimidating experience attending a professional event or conference.
I look 4WARD to your feedback.
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