DR4WARD

What Are 7 Types Of Digital Marketers? #infographic

What Are 7 Types Of Digital Marketers? #infographic

Optify

Guest post by Yin Wu

I look 4Ward to your feedback.

Keep Digging for Worms!

Author: Bill - Dr. William J. Ward, a.k.a DR4WARD is the Professor of Social Media at the S.I. Newhouse School of Public Communications at Syracuse University. He is ranked one of the "Top Marketing Professors on Twitter" in the world by Social Media Marketing Magazine for providing useful content and consistently engaging with followers and  truly "getting it" when it comes to the best ways to use Twitter and  other forms of Social Media. He earned his Ph.D. in Media and Information Studies at Michigan State University and teaches internationally. He also participates with the Cannes Lions International Festival of Creativity.

DR4WARD enjoys helping connect students and pros to learn about all forms of communication and creativity. He  talks about, creates, and curates content on: Digital, Marketing,  Advertising, Public Relations, Social Media, Journalism, Higher Ed,  Innovation, Creativity, and Design. Curated global resources can be  found here: DR4WARD Curated Social Media, Marketing & Digital Resources - Infographics, Slideshows, Videos, Etc.

Follow DR4WARD on Twitter: @DR4WARD

Find DR4WARD resources on Pinterest: http://pinterest.com/dr4ward/

Add DR4WARD to Your Google G+ Circle: Google

Follow S.I. Newhouse School of Public Communications on Twitter: @NewhouseSU

Follow Syracuse University on Twitter: @SyracuseU

What Are The Ways Of Entrepreneurial Thinking To Solve Problems? #interactive #infographic

What Are The Ways Of Entrepreneurial Thinking To Solve Problems? #interactive #infographic

Click here for the interactive gif.

Funders and Founders

Guest post by Yin Wu

I look 4Ward to your feedback.

Keep Digging for Worms!

Author: Bill - Dr. William J. Ward, a.k.a DR4WARD is the Professor of Social Media at the S.I. Newhouse School of Public Communications at Syracuse University. He is ranked one of the "Top Marketing Professors on Twitter" in the world by Social Media Marketing Magazine for providing useful content and consistently engaging with followers and  truly "getting it" when it comes to the best ways to use Twitter and  other forms of Social Media. He earned his Ph.D. in Media and Information Studies at Michigan State University and teaches internationally. He also participates with the Cannes Lions International Festival of Creativity.

DR4WARD enjoys helping connect students and pros to learn about all forms of communication and creativity. He  talks about, creates, and curates content on: Digital, Marketing,  Advertising, Public Relations, Social Media, Journalism, Higher Ed,  Innovation, Creativity, and Design. Curated global resources can be  found here: DR4WARD Curated Social Media, Marketing & Digital Resources - Infographics, Slideshows, Videos, Etc.

Follow DR4WARD on Twitter: @DR4WARD

Find DR4WARD resources on Pinterest: http://pinterest.com/dr4ward/

Add DR4WARD to Your Google G+ Circle: Google

Follow S.I. Newhouse School of Public Communications on Twitter: @NewhouseSU

Follow Syracuse University on Twitter: @SyracuseU

What Are The Top Social Media Passions? #infographic

What Are The Top Social Media Passions? #infographic

SocialRadius and Azntaiji Multimedia

Guest post by Yin Wu

I look 4Ward to your feedback.

Keep Digging for Worms!

Author: Bill - Dr. William J. Ward, a.k.a DR4WARD is the Professor of Social Media at the S.I. Newhouse School of Public Communications at Syracuse University. He is ranked one of the "Top Marketing Professors on Twitter" in the world by Social Media Marketing Magazine for providing useful content and consistently engaging with followers and  truly "getting it" when it comes to the best ways to use Twitter and  other forms of Social Media. He earned his Ph.D. in Media and Information Studies at Michigan State University and teaches internationally. He also participates with the Cannes Lions International Festival of Creativity.

DR4WARD enjoys helping connect students and pros to learn about all forms of communication and creativity. He  talks about, creates, and curates content on: Digital, Marketing,  Advertising, Public Relations, Social Media, Journalism, Higher Ed,  Innovation, Creativity, and Design. Curated global resources can be  found here: DR4WARD Curated Social Media, Marketing & Digital Resources - Infographics, Slideshows, Videos, Etc.

Follow DR4WARD on Twitter: @DR4WARD

Find DR4WARD resources on Pinterest: http://pinterest.com/dr4ward/

Add DR4WARD to Your Google G+ Circle: Google

Follow S.I. Newhouse School of Public Communications on Twitter: @NewhouseSU

Follow Syracuse University on Twitter: @SyracuseU

How Do You Deal With Different Types Of Social Media Complainers? #infographic

How Do You Deal With Different Types Of Social Media Complainers? #infographic

ExactTarget

Guest post by Yin Wu

I look 4Ward to your feedback.

Keep Digging for Worms!

Author: Bill - Dr. William J. Ward, a.k.a DR4WARD is the Professor of Social Media at the S.I. Newhouse School of Public Communications at Syracuse University. He is ranked one of the "Top Marketing Professors on Twitter" in the world by Social Media Marketing Magazine for providing useful content and consistently engaging with followers and  truly "getting it" when it comes to the best ways to use Twitter and  other forms of Social Media. He earned his Ph.D. in Media and Information Studies at Michigan State University and teaches internationally. He also participates with the Cannes Lions International Festival of Creativity.

DR4WARD enjoys helping connect students and pros to learn about all forms of communication and creativity. He  talks about, creates, and curates content on: Digital, Marketing,  Advertising, Public Relations, Social Media, Journalism, Higher Ed,  Innovation, Creativity, and Design. Curated global resources can be  found here: DR4WARD Curated Social Media, Marketing & Digital Resources - Infographics, Slideshows, Videos, Etc.

Follow DR4WARD on Twitter: @DR4WARD

Find DR4WARD resources on Pinterest: http://pinterest.com/dr4ward/

Add DR4WARD to Your Google G+ Circle: Google

Follow S.I. Newhouse School of Public Communications on Twitter: @NewhouseSU

Follow Syracuse University on Twitter: @SyracuseU

Who Are 10 Movers And Shakes Of The Silicon Valley Entrepreneurs? #infographic

Who Are 10 Movers And Shakes Of The Silicon Valley Entrepreneurs? #infographic

BestAccountingdegrees.com

Guest post by Yin Wu

I look 4Ward to your feedback.

Keep Digging for Worms!

Author: Bill - Dr. William J. Ward, a.k.a DR4WARD is the Professor of Social Media at the S.I. Newhouse School of Public Communications at Syracuse University. He is ranked one of the "Top Marketing Professors on Twitter" in the world by Social Media Marketing Magazine for providing useful content and consistently engaging with followers and  truly "getting it" when it comes to the best ways to use Twitter and  other forms of Social Media. He earned his Ph.D. in Media and Information Studies at Michigan State University and teaches internationally. He also participates with the Cannes Lions International Festival of Creativity.

DR4WARD enjoys helping connect students and pros to learn about all forms of communication and creativity. He  talks about, creates, and curates content on: Digital, Marketing,  Advertising, Public Relations, Social Media, Journalism, Higher Ed,  Innovation, Creativity, and Design. Curated global resources can be  found here: DR4WARD Curated Social Media, Marketing & Digital Resources - Infographics, Slideshows, Videos, Etc.

Follow DR4WARD on Twitter: @DR4WARD

Find DR4WARD resources on Pinterest: http://pinterest.com/dr4ward/

Add DR4WARD to Your Google G+ Circle: Google

Follow S.I. Newhouse School of Public Communications on Twitter: @NewhouseSU

Follow Syracuse University on Twitter: @SyracuseU

What Counts As A High-Quality Site By Google? #infographic

What Counts As A High-Quality Site By Google? #infographic

Click here for the full article.

MOZ

Guest post by Yin Wu

I look 4Ward to your feedback.

Keep Digging for Worms!

Author: Bill - Dr. William J. Ward, a.k.a DR4WARD is the Professor of Social Media at the S.I. Newhouse School of Public Communications at Syracuse University. He is ranked one of the "Top Marketing Professors on Twitter" in the world by Social Media Marketing Magazine for providing useful content and consistently engaging with followers and  truly "getting it" when it comes to the best ways to use Twitter and  other forms of Social Media. He earned his Ph.D. in Media and Information Studies at Michigan State University and teaches internationally. He also participates with the Cannes Lions International Festival of Creativity.

DR4WARD enjoys helping connect students and pros to learn about all forms of communication and creativity. He  talks about, creates, and curates content on: Digital, Marketing,  Advertising, Public Relations, Social Media, Journalism, Higher Ed,  Innovation, Creativity, and Design. Curated global resources can be  found here: DR4WARD Curated Social Media, Marketing & Digital Resources - Infographics, Slideshows, Videos, Etc.

Follow DR4WARD on Twitter: @DR4WARD

Find DR4WARD resources on Pinterest: http://pinterest.com/dr4ward/

Add DR4WARD to Your Google G+ Circle: Google

Follow S.I. Newhouse School of Public Communications on Twitter: @NewhouseSU

Follow Syracuse University on Twitter: @SyracuseU

How Do You Save Your Cell Phone If Dropped In The Toilet? #infographic

How Do You Save Your Cell Phone If Dropped In The Toilet? #infographic

Betterbathrooms.com

Guest post by Yin Wu

I look 4Ward to your feedback.

Keep Digging for Worms!

Author: Bill - Dr. William J. Ward, a.k.a DR4WARD is the Professor of Social Media at the S.I. Newhouse School of Public Communications at Syracuse University. He is ranked one of the "Top Marketing Professors on Twitter" in the world by Social Media Marketing Magazine for providing useful content and consistently engaging with followers and  truly "getting it" when it comes to the best ways to use Twitter and  other forms of Social Media. He earned his Ph.D. in Media and Information Studies at Michigan State University and teaches internationally. He also participates with the Cannes Lions International Festival of Creativity.

DR4WARD enjoys helping connect students and pros to learn about all forms of communication and creativity. He  talks about, creates, and curates content on: Digital, Marketing,  Advertising, Public Relations, Social Media, Journalism, Higher Ed,  Innovation, Creativity, and Design. Curated global resources can be  found here: DR4WARD Curated Social Media, Marketing & Digital Resources - Infographics, Slideshows, Videos, Etc.

Follow DR4WARD on Twitter: @DR4WARD

Find DR4WARD resources on Pinterest: http://pinterest.com/dr4ward/

Add DR4WARD to Your Google G+ Circle: Google

Follow S.I. Newhouse School of Public Communications on Twitter: @NewhouseSU

Follow Syracuse University on Twitter: @SyracuseU

What Are Some Advantages Of Pinterest? #infographic

What Are Some Advantages Of Pinterest? #infographic

HBAgency.com

Guest post by Yin Wu

I look 4Ward to your feedback.

Keep Digging for Worms!

Author: Bill - Dr. William J. Ward, a.k.a DR4WARD is the Professor of Social Media at the S.I. Newhouse School of Public Communications at Syracuse University. He is ranked one of the "Top Marketing Professors on Twitter" in the world by Social Media Marketing Magazine for providing useful content and consistently engaging with followers and  truly "getting it" when it comes to the best ways to use Twitter and  other forms of Social Media. He earned his Ph.D. in Media and Information Studies at Michigan State University and teaches internationally. He also participates with the Cannes Lions International Festival of Creativity.

DR4WARD enjoys helping connect students and pros to learn about all forms of communication and creativity. He  talks about, creates, and curates content on: Digital, Marketing,  Advertising, Public Relations, Social Media, Journalism, Higher Ed,  Innovation, Creativity, and Design. Curated global resources can be  found here: DR4WARD Curated Social Media, Marketing & Digital Resources - Infographics, Slideshows, Videos, Etc.

Follow DR4WARD on Twitter: @DR4WARD

Find DR4WARD resources on Pinterest: http://pinterest.com/dr4ward/

Add DR4WARD to Your Google G+ Circle: Google

Follow S.I. Newhouse School of Public Communications on Twitter: @NewhouseSU

Follow Syracuse University on Twitter: @SyracuseU

What Would A Facebook Update Look Like In Your Real Life? #video

What Would A Facebook Update Look Like In Your Real Life? #video

 

ExtremelyDecentFilms

Guest post by Yin Wu

I look 4Ward to your feedback.

Keep Digging for Worms!

Author: Bill - Dr. William J. Ward, a.k.a DR4WARD is the Professor of Social Media at the S.I. Newhouse School of Public Communications at Syracuse University. He is ranked one of the "Top Marketing Professors on Twitter" in the world by Social Media Marketing Magazine for providing useful content and consistently engaging with followers and  truly "getting it" when it comes to the best ways to use Twitter and  other forms of Social Media. He earned his Ph.D. in Media and Information Studies at Michigan State University and teaches internationally. He also participates with the Cannes Lions International Festival of Creativity.

DR4WARD enjoys helping connect students and pros to learn about all forms of communication and creativity. He  talks about, creates, and curates content on: Digital, Marketing,  Advertising, Public Relations, Social Media, Journalism, Higher Ed,  Innovation, Creativity, and Design. Curated global resources can be  found here: DR4WARD Curated Social Media, Marketing & Digital Resources - Infographics, Slideshows, Videos, Etc.

Follow DR4WARD on Twitter: @DR4WARD

Find DR4WARD resources on Pinterest: http://pinterest.com/dr4ward/

Add DR4WARD to Your Google G+ Circle: Google

Follow S.I. Newhouse School of Public Communications on Twitter: @NewhouseSU

Follow Syracuse University on Twitter: @SyracuseU

Public Relations Social Media #NewhousePRSM Summer 2013 "To Do" List - Due Sun., June 2

Public Relations Social Media #NewhousePRSM Summer 2013 "To Do" List - Due Sun., June 2

You can also find the class schedule and progress here: Public Relations Social Media #NewhousePRSM Summer 2013 - What We Have Accomplished So Far!

There are three parts to each weekly "To Do" List: 

• Readings / Assignments
• Hootsuite Certification Courseware & Social Media Courseware
• "Weekly Tasks"

 

Readings / Assignments 

Read & Review

• Syllabus - PRL 600 Public Relations Social Media #NewhousePRSM Summer 2013

• Public Relations Social Media #NewhousePRSM Summer 2013 - What We Have Accomplished So Far!

Google+ / G+

• How Successful Was Google+ As A Social Media In 2012? #Google+ #infographic

• What Is The G+ Value Proposition? #video

• What Are The Components Of Google's Ranking Algorithm? #SEO #graph

• New Google+ User? 29 Quick G+ Videos On How To Get Started And Use Google+ #video

• What Do People See First When They Search Your Background On Google And What Can You Do About It? #infographic

• What Are The Top 5 Findings From Burson-Marsteller's 2012 Global Social Media Check-Up? #infographic

• Why Is Google+ Not Competing With Facebook And How Are Shared Interests Not Social Networks? #slideshow

• What Are The Top 5 Ways To Fail At Google+ ? #list

• What Is A Google+ Event And How Does It Work? #video

• What Does A Live G+ Hangout With Google's Glasses Look Like While Sky Diving?#video

• What Are 20 Reasons To Switch To Google+

• What Can You Learn From The Google+ / Google Plus Cheat Sheet? #infographic

• Google+: The Complete Guide

• How Much Time Do Active Users Really Spend On Google+ / G+? #infographic #poll

• How Does Facebook Stack Up Against Google? #infographic

• How Does Advertising Compare Through Facebook vs. Google? #infographic

Assignment

Welcome to:

1. Log Into Hootsuite Pro

 2. Click on Tools   

3. Click on 

4.From My Courses: 

• View Hoot 120: Introduction to Engagement
• View Hoot 130: Introduction to Collaboration

Note: Hoot 100, Hoot 105 and Hoot 110 were completed last week. We will take the exam after completing all lessons. Almost there. 

5. From My Courses: 

• View SCMD 120: Introduction To Social Media Across An Organization
• Take SCMD 120 Exam
• View SCMD 121: Introduction To Social Media Across An Organization
• Take SCMD 121 Exam

 Note: SCMD 110 and SCMD 115 were completed last week. 

6. From My Courses: 

• View The Shift to Social Business with Michael Brito
• View The Collaborative Organization with Jacob Morgan

• Follow @britopian and @JacobM on Twitter. 
• After watching the webinar, thank  @britopian and @JacobM their @Hootsuite_U Webinar. Include the #NewhousePRSM Hashtag in your Tweet.

 

Weekly Tasks

* Reminder - Hootsuite works with G+ Pages but does not work with G+ Profile. Google has not shared the API for G+ Profile. 

 Over the course of this week (Mon., May 27 through Sun., June 2) send at least 20 class related tweets and G+ posts. Tweets and G+ posts not related to class do not count for the total. Use the class Hashtag #NewhousePRSM for all class related Tweets and G+ posts.

Note: You cannot accrue the 20 tweets and G+ posts at one time, on one day. They must be spread out over 5-7 days with a maxium of 4 tweets and G+ posts per day counting towards your total. (Ex - 3 tweets / G+ posts per day x 7 = 21 or 4 tweets / G+ posts per day x 5 = 20)

Post to Twitter, LinkedIn and G+

• Set up and complete your G+ Profile 

• Download the G+ Mobile App to your Smartphone and/or Tablet - Google+ for Mobile
  

• Subscribe to 5 new blogs from the The Top 50 PR & Marketing Blogs of 2012 and What Blogs Should You Be Reading And Who Should You Follow On Social Media? list above that you find interesting. Try to pick some from each category so you get a variety of great ideas, perspectives, and content.

• Twitter & LinkedIn & G+ Find & Follow - Find & Follow the Twitter userids and G+ profiles for the 5 new blogs (people / organizations) you are following.   These links / userids are often listed right on the blog or have the Twitter icon or G+ to click on.  You can also type their name into search on each platform.

•  Add to your Twitter list and Create a G+ Circle - add the 5 new people that you are following to your the targeted Twitter list and G+ Circle you create.

• Twitter, LinkedIn & G+ - Post to Twitter and and G+ to the class recommending they follow these 5 new people and explain why. Include the #NewhousePRSM Hashtag in your Tweet and G+ post and the individual Twitter usderids with the @symbol and +profile name on G+. (You cannot use the same 5 people as other students)

• Twitter, LinkedIn & G+ - Post to Twitter and to G+ with a link to the homepage or a post from one of the 5 new blogs you are subscribing to. Include the #NewhousePRSM Hashtag in your Tweet and G+ post.

• RT - Retweet to Twitter and Reshare on & G+ one of the posts from a different Marketing Communication Pro that you follow that you found interesting.  Be sure to include their Twitter userid with the @symbol on Twitter and their +profile name on G+ to give them credit. Include the #NewhousePRSM Hashtag in your Tweet and G+ post.

• Reply - reply on Twitter & G+ - to a different marketing pro that you follow and who follows you and thank them for something that they shared that you find interesting. Tell them why? Include the #NewhousePRSM Hashtag in your Tweet and G+ post.

 

3.     Limited Direct Mention Instructor +William Ward on when you have completed this list.

I look 4Ward to your feedback.

Keep Digging for Worms!

Author: Bill - Dr. William J. Ward, a.k.a DR4WARD is the Professor of Social Media at the S.I. Newhouse School of Public Communications at Syracuse University. He is ranked one of the "Top Marketing Professors on Twitter" in the world by Social Media Marketing Magazine for providing useful content and consistently engaging with followers and  truly "getting it" when it comes to the best ways to use Twitter and  other forms of Social Media. He earned his Ph.D. in Media and Information Studies at Michigan State University and teaches internationally. He also participates with the Cannes Lions International Festival of Creativity.

DR4WARD enjoys helping connect students and pros to learn about all forms of communication and creativity. He  talks about, creates, and curates content on: Digital, Marketing,  Advertising, Public Relations, Social Media, Journalism, Higher Ed,  Innovation, Creativity, and Design. Curated global resources can be  found here: DR4WARD Curated Social Media, Marketing & Digital Resources - Infographics, Slideshows, Videos, Etc.

Follow DR4WARD on Twitter: @DR4WARD

Find DR4WARD resources on Pinterest: http://pinterest.com/dr4ward/

Add DR4WARD to Your Google G+ Circle: Google

Follow S.I. Newhouse School of Public Communications on Twitter: @NewhouseSU

Follow Syracuse University on Twitter: @SyracuseU